US-based Prudential Financial has launched a new private client business, Dryden Wealth Management, which targets Asian and European high-net worth individuals, offering local and offshore discretionary asset management and advisory expertise.
Dryden represents a transformation of Prudential's current international offerings, which in the past have been focused mainly on brokering US-focused transactions for international clients.
It has long been evident that no diversification is a bad thing that makes you susceptible to market volatility, says Carol Robbins, the London-based chairman and CEO of Dryden. She emphasizes that the firm's offices will offer a fully international suite of products and services, provide a local touch, and embrace a wealth-management attitude,...
