Prada IPO

Prada starts marketing for Hong Kong IPO

The Italian fashion designer hits the market two days after Samsonite, suggesting investors focusing on the consumer retail sector will be busy in the weeks ahead. The two brand icons could raise as much as $4 billion.
<div style="text-align: left;">
A Prada boutique in Shanghai (AFP)
</div>
<div style="text-align: left;"> A Prada boutique in Shanghai (AFP) </div>

Italian fashion icon Prada started investor education yesterday for a Hong Kong initial public offering that is expected to raise about $2.5 billion. The deal comes hot on the heels of the launch of investor education for Samsonite’s upcoming $1 billion to $1.5 billion IPO last Thursday and suggests there will be a battle for consumer retail-focused investors during the next few weeks.

According to the current timetable, the two deals won’t actually go completely head to head as Samsonite is planning to launch its institutional roadshow a week ahead of Prada, but both deals will be marketing at the same time, which means investors interested in both will have...

¬ Haymarket Media Limited. All rights reserved.

FinanceAsia has updated its subscription model.

Registered readers now have the opportunity to read 5 articles from our award-winning website for free.

To obtain unlimited access to our award-winning exclusive news and analysis, we offer subscription packages, including single user, team subscription (2-5 users), or office-wide licences.

To help you and your colleagues access our proprietary content, please contact us at [email protected], or +(852) 2122 5222

Article limit is reached.

Hello! You have used up all of your free articles on FinanceAsia.

To obtain unlimited access to our award-winning exclusive news and analysis, we offer subscription packages, including single user, team subscription (2-5 users), or office-wide licences. To help you and your colleagues access our proprietary content, please contact us at [email protected], or +(852) 2122 5222