L'Occitane International, the French cosmetics and skincare brand, yesterday kicked off the institutional roadshow for its Hong Kong IPO, which is aiming to raise between HK$4.69 billion and HK$5.49 billion $605 million to $708 million.
If successful, it will become the first French company to list on the Hong Kong stock exchange, and as such will be a major feather in the cap for the stock exchange marketing team, which has worked hard in recent years to attract companies from outside Greater China to its main board. It will also show that Hong Kong has an allure not just as a potential hub for resources companies that are targeting China as...